The 8-week transformation framework to build competitive advantage and make strategy simple enough for everyone in your company to own it.
I've walked into hundreds of boardrooms across Latin America. Family businesses, scale-ups, mid-size firms — all of them deeply operational. Brilliant founders running from meeting to meeting, with no time to lift their heads and ask the question that actually matters:
Where are we going — and do we have what it takes to get there?
The hard truth is this: 95% of employees cannot explain their organization's strategy. Not because they're not smart. Because no one ever made it simple enough to understand, own, and execute.
Companies in emerging markets face a unique challenge: high uncertainty, thin margins, and constant pressure to stay operational. The tools built in Silicon Valley or Zurich were never designed for this context. They were not designed for you.
Same strategic logic. Different use cases.
An 8-week structured journey from diagnosis to sustainable competitive advantage.
Where do we come from? Purpose, values, key growth moments, and the real competitive assets you've built over time.
Who are we today? What we do, who we serve, how we operate, and why we win. The honest baseline.
The 6 hard questions you cannot avoid. What to challenge, where to grow, which capabilities to build.
High, medium, and low uncertainty. Choose your bet. Build the bridge from today to tomorrow.
How your firm creates, captures, and shares value sustainably with all stakeholders.
The Value Growth Loop flywheel and the 3 critical actions the team commits to executing immediately.
Strategy is a living theory — not a one-time exercise. The canvases are designed to be revisited every quarter as new evidence emerges and the business evolves. Sustainable Growth Business Theory.
Open the Reference Canvas before the session. Read the strategic prompts, gather relevant data, form your hypotheses. Show up with a clear point of view.
Print the Blank Canvas on A3 or tabloid. Work block by block with your leadership team. Fill it by hand, challenge assumptions, align on direction. Strategy is a contact sport.
Open the Interactive Canvas, type your conclusions, save as JSON, and share with stakeholders asynchronously. Come back every quarter and improve the strategy.
We help mid-size organizations in Latin America build competitive advantage by transforming the way they think, decide, and grow. Stop & Think 2.0 is our core strategic framework — free to use for non-commercial purposes.